Littlies
Lobby is a joint initiative between Plunket and the Office of the Commissioner
for Children.
It aims to encourage New Zealanders to act in ways that will ensure all
children are safe, healthy and ready to start school at age five.
Littlies Lobby will consistently communicate Six Key Messages. We will use music (our theme song "Ray of Hope") to engage with the hearts and minds of New Zealanders, as well as print communications. Support from ACP Media Ltd will enable us to reach a mass audience with the Littlies Lobby message.
Littlies Lobby Six Key Messages:
Children/Tamariki
must come first
Let's put children out front - make them our up
front priority everywhere
Ko
ä tätou tamariki ki mua
Me puta whakamua ä tätou tamariki - me
mea tuatahi rätou
i ngä wähi katoa
Children
must have the right start
It's the start that children get in life that makes
the difference for the rest of their lives
Me
mätua whiwhi tïmatanga tika ä tätou tamariki
Mä te tïmatanga ora a ngä tamariki e rerekë ai te
roanga atu
o ö rätou ao
Children
must be nurtured to thrive
To thrive for the rest of their lives children need
affection and attention,
safety, stimulation and lots of language
Me
mätua poipoi ä tätou tamariki kia ora rawa ai
E hiahiatia ana te awhi me te aro, te noho haumaru,
te whakakorikori me te kaha körerotia
Children
must have quality care
Quality care counts for kids - for life
Me
mätua whiwhi tiaki pai ä tätou tamariki
He mea whakahirahira te tiaki pai mö ä
tätou tamariki -
mö ake tonu atu
Children
must be secure at home
It all begins at home - Families are the foundation
on which children's
lives and a caring society are built
Me
mätua whakamau ä tätou tamariki i te käinga
Kei te käinga te tïmatanga - Ko te whänau te tüäpapa
e hanga ai te oranga tamariki me te hapori tautiaki
Children
must be well prepared on school entry
Tamaiti i poipoia i te kainga, tae ana ki te kura, tau ana
The project is designed to create opportunities to promote the well being of children and families. In particular the Lobby will draw attention to things that parents, families, communities and society can do to give every child a chance to thrive before five. It is based on an understanding of early child development and children's rights and needs. The Lobby aims to promote the need for all children to be ready physically, emotionally, socially and intellectually to benefit from formal education.